*This post contains affiliate links. I receive small commissions for purchases made through these links at no extra cost to you. These commissions help me keep this site up and running, in order for me to keep providing helpful and inspiring art content. :)
What, exactly, does the term wet-on-wet refer to and how can we use these techniques to create beautiful paintings with watercolor? Do you love watching artists create those awesome washy watercolor effects, but find that things don't end up as expected when you're trying them yourself? In today's blog post I'll explain what wet-on-wet effects are, how they can be combined with wet-on-dry effects to create awesome paintings, and a few essential tips to apply when using these techniques. I'll also explain how to do different effects like blooms, splatters and runs. Make sure to check out the video included in this post to see me in action! Wet-on-wet refers to the act of applying fresh paint onto a wet surface or on paint that is still wet rather than onto a dry surface or a layer of paint that has already dried. When using these kinds of techniques, we get colors that blend or intermix with each other. It's important to understand that this painting technique isn't exclusive to watercolors, but can be used with all traditional painting mediums (watercolor, gouache, acrylic, oils) and it can be used in a variety of ways. First and foremost, when working with watercolors, it's essential to understand that when a paint mixture is placed on paper that is wet (either because it has been pre-wetted with clean water or because a previous layer of paint hasn't dried), the paint mixture will expand, creating a blurred out/fuzzy effect. Opposite to this, when we place a paint mixture on paper that is dry (either because it's a fresh sheet of watercolor paper or because the previous layer has completely dried), the newly placed paint will not expand, leading to sharp looking lines and defined shapes. This principle is essential to grasp and it's important for beginners starting out with watercolors to know that wet-on-wet and wet-on-dry effects complement each other to create beautiful paintings. By combining them, we're able to create a visually pleasing contrast, bring attention to focal points by adding sharper detail to certain elements, add depth to a piece, and many other things. It's important for beginners to practice both kinds of techniques, and start giving thought to how they can be used in a particular piece before actually starting the painting process. How and when you use wet-on-wet and wet-on-dry techniques in your painting process will depend on what subject you're painting and what effects you're personally going for. Generally speaking though, the first layers of paint should be translucent and paint mixtures should contain more water than pigment. As the painting process moves forward and subsequent layers start being placed, paint mixtures contain less water and more pigment.
If you enjoyed this video and found it helpful, make sure to subscribe to my YouTube channel. I share a brand new video every week with art tips, drawing and painting tutorials and mindset/productivity tips for artists. *Subscribe HERE*
5 Essential Tips to Have in Mind When Using Wet-on-Wet Techniques1. Use medium to heavier-weight paper with enough tooth/absorbency Paper makes a huge difference when painting with watercolor and can often be the reason why our wet-on-wet effects don't turn out as expected. No matter what kind of painting medium we're using, it's absolutely essential to give thought to what paper or support we'll be painting on before starting a piece as this will directly affect both our painting process, as well as its overall outcome. When painting with a water-soluble medium like watercolor, we should use a paper that is intended for this purpose. This said, when we're planning on using lots of wet-on-wet effects like the ones described in this post, it's best to use a medium (140 lb.) to heavier weight (300 lb.) watercolor paper, as anything thinner will warp and possibly even shred throughout the process. You also want it to have some degree of tooth or texture to it, as this will help ensure that water/paint mixtures will be absorbed when placed upon it. Watercolor paper can certainly be difficult to grasp, as there are so many different types and formats available. In my blog post/YouTube video Watercolor Supplies for Beginners and Things You Must Know, I go much more in depth into watercolor paper and explain a few other important aspects in regards to watercolor painting supplies. 2. Give thought to the colors you'll be using Because colors will be intermixing a ton when using wet-on-wet techniques, it's essential to do a bit of planning to ensure that we won't create unwanted hues accidentally. Though one of the beauties of watercolor is the fact that it has a mind of its own, skilled artists are able to have at least some level of control over the 'chaos'. They have practiced water control and have a good idea of what's going to happen when a certain paint mixture is placed in a specific area, using effects to their advantage. Skilled watercolor artists have not only become masters at managing the combination of paint and water, but they also know the importance of planning color. This Element of Art is an important aspect behind making a painting look harmonious and balanced. We're also able to create very striking visual effects when planning our color palettes and giving thought to how we'll actually be using it throughout the painting process. Color shouldn't be an afterthought or something that happens accidentally. In the video included in this post, you'll see how I create my warm and cool color studies separately. The reason I do this is because I know that when Complimentary Colors mix together, they create grayed out/dull tones. Complementary Colors mute each other out and, in these studies, I wanted my colors vibrant and saturated. 3. Keep your water clean Using murky water when painting with watercolor is a huge no-no, no matter what kinds of techniques you're using. Dirty water will affect your paint colors and may even make your piece appear dirty. When working wet-on-wet we're not only using a lot of water, but we're also usually working at a faster pace because we're using the freshness/dampness of an area to create beautiful effects. It's important to ensure that we're not accidentally dipping our paintbrush into dirty water and placing this water on our paper! I've known of artists that use two or even three cups of water as they are painting. One idea could be to use one glass of water to rinse color off your brush and a second one to dampen it with clean water. Whatever it is you decide to do, make sure you're constantly checking on your water throughout the painting process. For a list of my favorite art supplies and books, go here. 4. Constantly give thought to how much water is already on your paper and how much water is in your brush The outcome of our wet-on-wet techniques will greatly depend on how wet/damp the specific area of paper is, as well as how thick or watery the paint mixture that we're placing upon it is. I would recommend beginners to practice creating a wide range of paint mixtures, from watery/translucent to thicker/heavily pigmented mixtures, and see what happens when they are placed on slightly dampened paper vs. puddles of water. In the video included in this blog post, you can see me play around with large puddles of water/paint mixtures. While puddles allow for a lot of exciting movement, they are certainly difficult to control and can lead to unwanted effects like backruns and splotchiness if we're not careful! Generally speaking, if your paper is already very wet, it would be best to stay away from laying down a very watery paint mixture on it. In principle, for backruns not to happen, you have to make sure that there is less water in your brush than there is on your paper. Another option to avoid backruns and undesired splotchiness would be to allow your paint layer to dry completely before going back in with another color. If you've wetted your paper too much accidentally, you can always absorb some excess water with a paper towel or with a clean (dry or slightly dampened) brush. 5. Know when to stop When I was first starting out with watercolor, I didn't understand that watercolor paper can only take a certain amount of 'beating' before it has to be left alone to regain its strength. Even if paper is specially intended for use with water, it's essential to understand that wet paper is fragile paper. With watercolors, we must stay mindful of when we should stop, as continuing to work over and over on one same area will definitely lead to overworking our paper (even when using the heavier weight variety). Beginners starting out with this medium tend to lay down paint mixture over paint mixture and try to fix mistakes or make changes in one same area, damaging the paper. When we've made a mistake, it's best to do a bit of gentle lifting when the paint is still wet and then allow it to dry completely. What I like doing, is ignoring my accident for a bit and working on other areas of my painting while that one dries. Other times, I work on two pieces at once and jump back and forth from one to the other, allowing paint layers to dry. Often, we can make mistakes less noticeable by doing a bit of work in the area once the initial layer has dried. We can add more washes of color, lift some more, or even to a bit of gentle scrubbing at this point. Check out my blog post titled 5 Common Watercolor Painting Mistakes and How to Fix them for ideas on fixing accidents and avoiding them altogether. Watercolor Wet-on-Wet Techniques
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I hope you enjoyed this post and learned something new, or got inspired to go and create a sketch for yourself. I wish you tons of progress and enjoyment in your artistic journey.
Thanks so much for popping by today!
Thanks so much for popping by today!
*This post contains affiliate links. I receive small commissions for purchases made through these links at no extra cost to you. These commissions help me keep this site up and running, in order for me to keep providing helpful and inspiring art content. :)
What's the actual reason behind swatching watercolor paint (aside from the satisfaction of laying pretty colors down on paper)? What specific things should we be looking for when testing out a new watercolor paint set, besides differences in color? What are the different variables that may affect watercolors' behavior and their final appearance?
In this blog post, I'm going to explain the most important characteristics that you should start taking note of when it comes to watercolor paint.
By understanding these different aspects and how they vary from pigment to pigment, you'll be able to make more informed choices when it comes to picking your color palettes/schemes for your paintings, which will make everything go a lot smoother.
I'll also walk you through my own personal method for swatching out a new paint set and share why I like testing my paints on two different types of paper.
It's very useful to explore a new paint set before actually attempting to create a painting with it. This is especially the case when it comes to watercolors, as this painting medium's inherent characteristics make it tricky to use.
For one, watercolors are translucent, which means we can't simply cover up our mistakes like we can when working with acrylics or oils. Secondly, due to their water-soluble properties, they tend to have a mind of their own.
Finally (and something that was very hard for me to wrap my head around in the beginning), behaviors and effects can vary greatly from pigment to pigment, even within a set manufactured by the same company.
There are also many external factors that can affect our watercolor painting process and the final outcome of a piece, such as how clean our water is, what kind of paper is used, and even the temperature of the room we're working in!
Always remember that, as artists, we have to learn to embrace the exploration process. It may seem like a waste of time and resources when we're just starting out, but these smaller studies give us confidence and allow us to find ourselves as artists, so that we're then able to create more effective finalized works.
If you're a beginner just starting out with watercolors, I highly recommend checking out my two-parter series on YouTube titled 10 Common Watercolor Mistakes.
You'll find part 1 here and part 2 here.
By avoiding these common beginner mistakes, you'll be able to make faster progress.
Let's get to the swatching!
If you enjoyed this video and found it helpful, make sure to subscribe to my YouTube channel. I share a brand new video every week with art tips, drawing and painting tutorials and mindset/productivity tips for artists. *Subscribe HERE*
There is no right or wrong way to test out a new watercolor paint set. The whole point of swatching and testing out colors is for you, the artist, to have a better understanding of different color behaviors.
This way, you'll be able to select the colors you like best depending on the particular subject you paint, your personal techniques and the overall effects you're going for.
If you're just starting out and haven't found your style, no problem! As your artistic journey progresses, you'll discover your own way of working and the specific paint qualities that are important for you.
Later on, you'll be able to modify your swatching process to whatever fits you best and perhaps leave out aspects that aren't as important.
Find a list of my favorite art supplies and books here.
Watercolor Paint Characteristics and Must-Know Vocabulary
a) Mass tones
A color's mass tone tells us what it looks like when it's straight out of the tube and at its fullest saturation. Basically, it's the color at its purest and undiluted self.
-This is usually the first rectangle I fill in below the hue's name and I make sure to use the least amount of water possible.
b) Staining qualities
A color's staining quality refers to how difficult it is to remove from the paper when lifting, scrubbing or attempting to reactivate it once it's dry.
-To test this out, I like lifting paint from a small section of my Masstone square/rectangle when it's still wet with either a rag or a paintbrush. I also like coming back to my color swatch once it's dried completely to see if any color can be lifted or reactivated because I personally use this technique a lot in my work. There are some pigments that are known for being extremely staining, such as Prussian Blue, and others that lift up quite easily.
c) Opacity
A color's opacity tells us how opaque or transparent it is. Usually, you're looking for transparency when it comes to watercolors, as this is the quality that gives paintings created with this medium their distinctive glow.
-For faster swatches, I like drawing a couple of ink lines in this square/rectangle (allow them to dry completely) and painting over them with each color to see if there is any chalky residue left behind.
-Another option is painting a couple of lines or shapes with a different color (a different color from the one you're testing) and seeing how much the subsequent layer of color allows the bottom to shine through.
d) Level of dispersion
A color's level of dispersion refers to how easily it expands and/or intermixes with other colors when dropping on damp paper. A high level of dispersion means a paint color expands quickly and intermixes a lot with colors around it. A low level of dispersion means it mostly stays in place.
-For quicker swatches, I like simply wetting this square/rectangle with clean water and dropping the color in in several different places to see how fast it expands.
-Another option is dropping a different color in first and then placing the specific hue you're testing out to see how much it expands/intermixes. I do recommend preparing a larger square/rectangle for swatching if you want to test this out. Because I don't do a ton of wet-on-wet work myself, this isn't I take too much time doing. However, if you do a lot of landscapes or even abstracts, it may be very useful for you to spend time testing out this particular one for your different colors!
e) Granulation
A color's granulation level can be identified by laying down a flat wash, allowing it to dry completely, and observing how even and uniform it looks after. Pigments that have a high level of granulation separate from their binder when mixed with water and tend to settle into the texture of the paper it is placed on. This leads to white dots and a patchy look in some areas. *A high level of granulation isn't inherently bad, as it can be used to create great effects in areas that require them. Many artists use highly granulating paints to their advantage!
-I don't usually create a separate square/rectangle to test out granulation, but come back to observe this later on after my paint has fully dried and settled into the paper in all my sections.
f) Permanence
A color's permanence refers to how resistant it is when exposed to light. In other words, how quickly does it start to fade out? Usually, manufacturers include this information somewhere within the packaging of the product with the following codes: AA (Extremely Permanent), A (Permanent), B (Moderately Durable) or C (Fugitive).
-I don't usually create a separate square/rectangle to test out permanence, but come back to observe how much the color has faded out a few months later.
g) How do colors react on different types of paper?
I usually like seeing how different pigments react on at least a couple of different types of watercolor paper because I know how much of a difference the right paper can make!
-For the swatching of this particular Winsor and Newton set, I used both higher quality Arches watercolor paper, as well as cheaper Canson paper. Both of these were 140 lb. Cold Press papers, but the Arches had much more of a texture to it. Another option could be testing your paint out on both Cold Press and Hot Press papers.
Access my Watercolor Supplies 101 crash course here.
In it, I explain everything you should know about watercolor paper, paint and brushes.
Painting Swatching Outcome + My Conclusions
The colors included in this Winsor and Newton 12-piece tube set are:
Cadmium Yellow Hue
Cadmium Red Pale Hue
Alizarin Crimson
Ultramarine Blue
Cerulean Blue
Prussian Blue
Viridian Green
Yellow Ochre
Burnt Sienna
Burnt Umber
Ivory Black
Chinese White
I enjoyed testing out this Winsor and Newton watercolor tube set and look forward to painting a piece with it.
Even though this brand's Cotman line is described as being their affordable/student grade option, this particular tube set offers an excellent color payoff, contains a good amount of paint and is quite comfortable to work with.
The paint's texture is just thick enough when squeezed out of the tube and onto the paint-mixing palette. Each tube contains 8 ml of paint and the manufacturer has included relevant information on its packaging such as each color's level of Permanence and Pigment Code.
A few things I noticed in regards to the differences between the swatches created on the two different watercolor papers:
a) Overall, the colors painted on the Arches paper are more vibrant than how they appear on the Canson paper.
b) The degree of this varies from pigment to pigment, but I was able to lift up more paint from the Canson paper, especially once the paint had dried. This probably has to do with the fact that the 100% cotton Arches paper absorbs the pigment a lot more effectively.
c) Wet-on-wet effects were much more beautiful on the Arches paper, which allowed them to disperse a lot more fluidly and gradually. On the Canson paper, the paint pooled in certain areas and left a patchy effect.
d) All colors, except for the Chinese white are completely transparent (which is a good thing). Transparent watercolors allow bottom layers to shine through and give paintings a unique glow. If you zoom into the ink lines below the Chinese white swatch, they appear to have a bit of a chalkiness over them.
Watercolor Supplies:
*I buy most of my art supplies online through Blick or Amazon. Both of them are excellent options for finding great supplies at accessible prices. Click on images below to learn more about each product.
Find a list of my favorite art supplies and books here.
I hope you enjoyed this post and learned something new, or got inspired to go and create something for yourself.
I wish you tons of progress and enjoyment in your artistic journey!
Find a list of my favorite art supplies and books here.
I hope you enjoyed this post and learned something new, or got inspired to go and create something for yourself.
I wish you tons of progress and enjoyment in your artistic journey!
*This post contains affiliate links. I receive small commissions for purchases made through these links at no extra cost to you. These commissions help me keep this site up and running, in order for me to keep providing helpful and inspiring art content. :)
Are you eager to start selling your artwork online but perhaps feel overwhelmed with all the options out there? Wondering if print-on-demand platforms like Society6 and Redbubble are right for you? Do the technical aspects involved in creating on online shop and uploading your artwork effectively keep you from moving forward?
In today's blog post I'll be sharing my entire process for creating products to sell on Society6, as well as essential information you should definitely know if you're thinking of opening a shop of your own on this platform.
I'll also be providing a list of pros and cons about Society6 to help you make an informed decision on whether opening this type of shop is right or you.
Society6 is an online marketplace that allows artists and designers to easily create their own shops and sell their work not only on prints, posters, canvases, and other kinds of wall art, but on a large variety of accessories like phone cases, tote bags, apparel and even furniture!
One of the reasons why I decided on Society6 over other platforms is because, in my research phase, I heard great things about the quality of their products from other artists.
About a year and a half ago, when I first started learning about different options for selling my work online, I was taken aback by the amount of platforms available and the differences between each.
Some of them require artists to go through application processes, others ask for fee payments for each artwork uploaded, others keep a huge percentage of the artist's earnings, etc.
Of course, there are marketplaces like Etsy through which the artist assumes all responsibility for customer service, packaging and shipping orders, which you can go for right-off-the bat if you want more control and direct contact with your customers.
I decided to create shops on both Society6 and Redbubble, as they are fast to open, easy to use and require no monetary investment. However, since before starting with my online art business journey, I knew that my end goal was to eventually sell my original artwork through Etsy.
The way I saw it, these smaller shops would be a great way to start developing a habit for creating new pieces and uploading them on a semi-regular basis.
They would also enable me to test out what people liked most and to start marketing my different products through social media.
I saw these shops as a stepping stone, as I knew I still had a ton to learn about before opening my shop on Etsy. Also, I'm all for creating a variety of income streams and plan to keep these smaller shops running even after my Etsy shop has gained some traction.
Setting up multiple income streams is a total must for artists of all kinds, in my opinion.
There are three things that you should do before deciding whether a platform/marketplace is right for you or not:
a) Research, research, research (but don't get stuck there)
This entails visiting the site yourself and reading the information the company provides. You must know what their terms are, the support they provide, how/when you're getting paid, the quality level of their products, etc. I also recommend listening to reviews from at least three different artists or designers that have been on the platform for a decent amount of time.
Also, think about whether the company's overall vibe (the mood and attitudes they transmit through their site, social media channels, advertisements, etc.) meshes with yours.
b) Give thought to what goals you have for your artwork
There are so many paths that an artist could go down.
Is your dream to sell paintings for large amounts of money and getting into galleries? Are you primarily a commercial illustrator working with clients? Would you like to venture into surface pattern designing? Would you like to have your own larger shop on Etsy (or on your own website) through which you'll take care of all production and shipping to your customers in the future?
You have to know what it is you want to do before investing too much time and energy into something that may or may not be right for you.
What does your gut tell you?
Listen to your intuition and what feels right for you. Then take serious action and stay consistent. As you continue learning, don't be afraid to veer off the path you initially chose if you discover its not right for you. This is normal!
Check out my free masterclass on Goal-Setting and Time Management for Artists here.
c) Actually do it and give it a decent amount of time
Once you've come to a decision (be careful not to spend such a long time in the research phase that you never actually get to anything), it's essential to put in consistent effort and be patient. You might be doing everything right and still see nothing happening for months.
Remember it takes time to see results on any platform and it's essential to stay consistent for a while before arriving at any conclusions. Always continue learning what aspects you can improve about your shop and how you can get your work out there effectively.
If you enjoyed this video and found it helpful, make sure to subscribe to my YouTube channel. I share a brand new video every week with art tips, drawing and painting tutorials and mindset/productivity tips for artists. *Subscribe HERE*
How to Scan, Edit and Upload Artwork Onto Society6
1. Creating Your Artwork
You can upload any kind of artwork onto Society6 and choose any (or all) of the items available to place it on if you so desire. However, it's important to take into account that not all kinds of artwork will look good on all types of products.
And, of course, the less amount of items you make available, the less options you will offer to your visitors, which translates into less sales.
With my limited amount of time, I decided to create patterns using the watercolor illustrations I was already creating for the calendars I send out to my art email insiders every month! With one same pattern, I would be covering most of the items offered by Society6 at once and they would look awesome.
I know creating patterns might not fit your own artwork but, if you wish to create patterns with your illustrations as I do, I highly recommend creating your artwork with little to no background so that it's easy to "clip out" in Photoshop (or the photo editing software of your choosing).
As you upload your first drawings or paintings and start placing them on products, you'll find what types of items suit your work best. As much as it's great to have more products to offer, don't feel obligated to create products that don't make your artwork shine.
And, of course, the less amount of items you make available, the less options you will offer to your visitors, which translates into less sales.
With my limited amount of time, I decided to create patterns using the watercolor illustrations I was already creating for the calendars I send out to my art email insiders every month! With one same pattern, I would be covering most of the items offered by Society6 at once and they would look awesome.
I know creating patterns might not fit your own artwork but, if you wish to create patterns with your illustrations as I do, I highly recommend creating your artwork with little to no background so that it's easy to "clip out" in Photoshop (or the photo editing software of your choosing).
As you upload your first drawings or paintings and start placing them on products, you'll find what types of items suit your work best. As much as it's great to have more products to offer, don't feel obligated to create products that don't make your artwork shine.
2. Scanning Your Artwork
In terms of the scanning process, there are a couple of things that you should have in mind. Firstly, the products you're intending to place your design on will be printed, which means that the resolution and quality of your scanned artwork matters a lot. Thus, you should make sure your scanner's settings are at at least 300 dpi (dots per inch).
There are artists that scan their work at higher resolutions, but this is the minimum. If you decide to scan at an even higher resolution, your scanning process will most likely take longer and your files are going to take up much more space on your computer.
Below are a couple of scanners that have been recommended by other artists who've bought these specifically with the intention of scanning their work and creating their own prints. After having read so many great reviews, I'm definitely going to be investing in one of these in the near future as I expand my business.
Great scanners for artists:
There are artists that scan their work at higher resolutions, but this is the minimum. If you decide to scan at an even higher resolution, your scanning process will most likely take longer and your files are going to take up much more space on your computer.
Below are a couple of scanners that have been recommended by other artists who've bought these specifically with the intention of scanning their work and creating their own prints. After having read so many great reviews, I'm definitely going to be investing in one of these in the near future as I expand my business.
Great scanners for artists:
3. Editing Your Artwork & Creating Your Designs
Once I have a high quality scan of my illustration on my computer, it's time to open Photoshop and move onto the cleaning/editing process, as well as creating any sort of pattern I'd like with it. If you don't currently have Photoshop, and don't want to pay for the software, don't worry!
You can download Gimp for free, which is a very popular photo-editing software you can get online for both Mac and PC. This popular alternative is even used by professional illustrators and contains pretty much all the tools that could come in handy for you as an artist.
In Photoshop, I mainly remove the background from my illustration, do any cleaning necessary (to remove hairs, etc.) and perhaps increase the contrast a tiny bit at times. To "clip" the illustration from the background I like using the Pen Tool, which provides me much more control than the Magic Wand selector.
You want to be careful when cutting your illustrations out, because any white spots you leave outside of your illustrations will get printed on the products! I always make sure to re-check my work when I'm done.
Every now and then, I also use Photoshop to manipulate colors so that I'm able to create colorful patterns using only one "base" illustration.
Once I've successfully separated my illustration from its background, it's time to create an appealing pattern with it! I visit Society6's Pixel Dimension Requirement page to make sure I'm creating my file in the right size before working on my pattern.
In this page, Society6 lists out the document sizes (in pixels) needed for each of their products. But don't worry, you don't need to create a separate file for each!
What I do is create a new document in Photoshop with their minimum recommended size of 6500 x 6500 pixels and create my pattern there. This size is covers most of the products on the list and the platform will automatically place it on all the products that require this size or smaller, which saves a lot of time.
There are currently only 2-3 products that require a larger size than this and you can create separate files for those if you wish. There are also a couple of products like stickers and t-shirts which you'll probably find need a separate design or layout.
Once I'm happy with my pattern, I deactivate the background layer in Photoshop and save the document as a .png, which allows the background to remain transparent. This is the file you'll upload onto Society6.
Because I know I'm most likely going to have to come back to Photoshop to create separate .pngs for stickers and t-shirts, I leave it open.
3. Uploading onto Society6
Opening your shop on Society6 is very fast and easy. All you need is a PayPal account. I recommend giving thought to your Username/URL because you won't be able to change it later and filling out your Artist Bio as soon as your able. Upload a banner and an avatar image to make your shop your own.
Once that's done, all you have to do is click on the button at the top that says "Sell" and you're going to be taken through a very straightforward 3-step process. The platform take a minute to process your artwork when you upload, as it's placing it on all available products that it fits on.
Next, you'll have to fill in a title for your work, as well as tags and a description. A tip here is to put yourself in the buyer's shoes. Instead of typing in a subjective title for your artwork, think about what words visitors actually type into Society6's search bar when looking for products. Be descriptive, create a five word title, use up all the available tags, and create a good little paragraph.
Finally, the fun part! You'll be taken to the last section, in which you'll see your design on all sorts of awesome items. You get to decide which to deactivate if you wish. I highly recommend taking time to look over every single product to ensure that your design is at an optimum size in each.
All you have to do is click on each item and shift your design's size/location.
As you scroll down the Create Products page, you will see what products require a separate .png file. I usually need to create a separate file for stickers, as a sticker page has to have fewer elements and they have to have a good distance between them (stickers have a white outline around them that shouldn't overlap).
also create separate patterns for t-shirts that are usually more vertical and contain less elements than my initial pattern.
Create whatever .png files you need and upload them separately onto individual products by clicking on those items.
Finally, hit Publish and, in around 15 minutes, your products will be up on your shop!
*Next step! Market your artwork!
No matter how amazing your artwork is, if nobody knows about it, you're going to have a hard time making sales. Don't be afraid of putting your work out there!
While Society6 does a great job attracting shoppers to their site, their marketplace is saturated with incredible artists that have been on the platform a very long time and have formed a history/reputation for themselves. All of us need to go through that and have to accept and learn to enjoy the phase we're in.
If you're serious about selling your work online, I suggest optimizing your social media accounts so that you give your audience a clear idea of what you do and offer. Pick one or two and keep them professional.
Refrain from sharing personal things and stick to uploading pictures of your creative process, your favorite tools, what you find inspiring, links to useful articles that your target audience would find helpful, and share your new products!
Visit Society6's blog to find great tips for getting your work out there.
While Society6 does a great job attracting shoppers to their site, their marketplace is saturated with incredible artists that have been on the platform a very long time and have formed a history/reputation for themselves. All of us need to go through that and have to accept and learn to enjoy the phase we're in.
If you're serious about selling your work online, I suggest optimizing your social media accounts so that you give your audience a clear idea of what you do and offer. Pick one or two and keep them professional.
Refrain from sharing personal things and stick to uploading pictures of your creative process, your favorite tools, what you find inspiring, links to useful articles that your target audience would find helpful, and share your new products!
Visit Society6's blog to find great tips for getting your work out there.
Pros and Cons of Society6 (and other similar online shops)
I hope you enjoyed this post and learned something new, or got inspired to go and create something for yourself.
I wish you tons of progress in your art journey and tons of luck with your sales!
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is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites
to earn advertising fees by advertising and linking to amazon.com.
www.erikalancaster.com
is a participant in the Shareasale.com Affiliate Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Shareasale.com partner companies.