Hi! Unfortunately it has been a while since I've had any time to do any actual design work. My time has revolved around teaching art and painting and improving myself in these areas whenever I have any free time. Between all this and making sure I'm looking after my health and wellbeing (this is really starting to become one of my priorities), my days are usually full.
Before leaving on Christmas break, I made a long list of the things I wanted to work on during this time. One of these things was working on personal design projects and incorporating illustration (which I feel I have done more of recently) into some type of collateral design. Sooo... after doing some brainstorming, I decided to create a logo for an imaginary cat lounge/coffeeshop. I started by dedicating some of my time to do research about these types of establishments and learning as much as I could about them. They are becoming more and more popular in the U.S., which I think is kind of awesome.
I wanted to share my process with you, starting from pencil sketches to finally vectorizing and refining the logo on my computer. I knew from the beginning that I wanted to create the font for the logo myself. I also wanted something different from the stuff I found online, making the cat elements a bit less obvious and in-your-face, while still maintaining a degree of playfulness and novelty.
Next, I am going to be working on a menu design which will incorporate my own original illustrations! I will be posting about that later.
Happy New Year! Have a great time celebrating!
See what I am up to on: