This summer I partnered with a Marketing specialist in order to create a pitch for Indio beer (Cuauhtemoc Moctezuma/Heineken). Indio beer is presently marketed towards young adults and sponsors concerts as well as other music festivals. The ideas we chose to present revolved around the creation of a fun character that would help make the brand memorable among individuals looking to connect with the beer brand they consume.
Following are character sketches and a couple of storyboards meant for T.V. ads.
I had a very busy summer with Master courses and work.
A new school year is beginning and I still had not uploaded last May's Art Show pictures! It included work from 1st, 3rd, 5th, and 7th graders. QR codes were created in order for parents to view videos and student written reflections about the specific project displayed. An iPad kart was available for them. This certainly took the event to a whole new level!
Aside from choosing and planning which projects to do with my many grade levels throughout the semester, teaching and guiding over 300 students, I was in charge of organizing and mounting the year's Art Shows pretty much all by myself. Oh...and all this while also teaching PK, K and 1st grade Computer classes... Not bad for my first year!
To view pictures of individual projects, visit the Classroom Art section of my website!
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